DIGITAL MARKETING

with a focus on story.

The Story:

I was 16 when my father decided to create a luxury leather goods brand in the United States, what he didn’t know was e-commerce, narrative, and digital marketing.

Together we’re a duo whose mission is to honor and value the traditions of handmade craftsmanship in Mexico through ethically made small batch luxury menswear.

The Job

When you work at a family business you do anything you need; but I serve as CMO and take care of all digital marketing initiatives from concept to execution.

• Product Design & Development

• Web Design

• E-Commerce Execution

• Newsletter Marketing

• Social Media

• Content Creation

• Art Direction

The Best Part

The amazing people I meet in across so many trades, places, and origins.

The Story

For over 25 years this Mexican Family Owned business has dedicated itself to commercial building maintenance. M&V Pro Services provides commercial Janitorial Services in the Northern Indiana Area. Additionally it has grown into a large corporation of 4 distinct businesses serving commercial and residential property needs across four areas of service with quality at the focus.

The Job

Serving as Director of Marketing I executed all facets of the marketing department executing and overseeing all digital and physical marketing, advertising, and overall narrative toward growth.

• Web Design, Local SEO & Content Development

• Google Ads & Optimization

• Social Media Magement

• Content Development

• Copywriting

• Sales Campaigns

• Lead Generations

• Budget & Uniform Management

The Story

A company like Asscher Roofing Company defines themselves by the quality of their care, not their speed and cheapness. A company that asks to be set apart from any other roofing contractor through values, education, and customer service.

The Job

• Web Design, Local SEO & Content Development

• Google Ads & Optimization

• Social Media Magement

• Content Development

• Copywriting

• Sales Campaigns

• Lead Generations

• Budget & Uniform Management

The Story

Purchased from small town locals and moved to Mishawaka, A+ Plumbing Heating & Cooling provides 24/7 support for plumbing, drain, furnace, air conditioner, and electrical problems. It’s a tough job, but it’s about efficiency and quality.

The Job

• Web Design, Local SEO & Content Development

• Google Ads & Optimization

• Social Media Magement

• Content Development

• Copywriting

• Sales Campaigns

• Lead Generations

• Budget & Uniform Management

THE Best Part

Being able to learn about and help highlight true home & building craftsmanship.

THE ISLAND FOX

2018

Every year the Creative Writing Major students of California State University Channel Islands (the school that overcharged me for parking) curate, edit, publish and showcase a literary journal. Our generation was tasked with the first website & art branding direction.

I encourage everyone to visit their website that changes each year, and helps writers, creatives, and students experience what it’s like to work professionally on something that will be archived for years to come.

Support This Years Students

Poster Artwork

Island Fox Literary Journal Call For Submission Posters - Artwork and Design by Jose-Noel Rocha

Other Artwork: